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As Coronavirus Spreads, Use Smart Communications to Spread Word on Your Plans

By Bruce Hennes, Hennes Communications New coronavirus headlines, tweets and Facebook posts are piling up by the moment: first U.S. death, new cases of unknown origin, updated travel advisories, outbreaks in new areas. This is how news of a virus spreads in the communications ecosystem in 2020, and it’s understandable if you’re wrestling with how […]


Why Should a Local School System (K-12) Reach Out To a Crisis Communications Firm?

By Stephanie York, JD, Vice President, Hennes Communications Q: Why should a local school system (K-12) reach out to a crisis communications firm? A:  Quick – What’s the single highest priority for a public, private, independent or parochial school?  It’s not education.  It’s safety.  And just one part of that safety net is making sure the […]


Schools Face Five Areas of Technological Risk

This article is written by attorney David Wolowitz, co-chair of the Education Law Group of McLane Middleton, P.A., with offices in New Hampshire and Massachusetts. While written for Wolowitz’ independent schools, it’s equally applicable to public, parochial and charter schools.   Strong digital use policies, trainings and behavioral standards can protect schools from these emerging […]


Businesses & Nonprofits Must Plan Now for Coronavirus Outbreak

By Bruce Hennes, Hennes Communications   In the face of a coronavirus pandemic, prudent business and nonprofit leaders should be using “peace time” to prepare for the worst. Animal viruses that jump species can and often do change or mutate, presenting challenges to doctors and researchers.  In rapidly developing situations, reporters demand simple and definitive […]


Lots of PR Firms Sell Their Crisis Work – Let The Buyer Beware

By Bruce Hennes/Hennes Communications With no barriers to entry, every public relations firm in the U.S. now appears to offer “crisis communications.” They don’t. At least, all of those who claim to don’t. Crisis work requires a different – and often counterintuitive – skill set from the traditional practice of public relations.  It’s also an art […]


New to Crisis Management? Here’s a Quick Primer.

From Gail Baker, writing in Higher Education Today, a quick primer in crisis management, suitable for any organization, company or government agency. The day starts like any other. Need to handle a complicated personnel issue, post an enrollment update, and answer budget questions. As you prepare to leave for a meeting, there’s a call from […]


Everything in Moderation: Some Best Practices about Moderating Panels

The City Club of Cleveland is one of the nation’s great free speech forums. A product of the Progressive Era, it was founded in 1912 and is one of the nation’s oldest continuous independent free speech forums, renowned for their tradition of debate and discussion. For more than a hundred years, all of their speakers—from […]


Crisis Communications Strategies for an Always-On Media Environment

By Bruce Hennes, Hennes Communications If you’re a regular reader of this newsletter, you know we’re constantly encouraging you to have a crisis management/crisis communications plan in-place before something happens.  We are also constantly reminding you understand that you only have minutes to respond to a crisis situation; to train and test your team; to […]


Are You Leading Your School’s Culture, Or Is It Leading Your School?

[By Bruce Hennes, Hennes Communications] David Wolowitz is an attorney with McLane Middleton, a law firm in Portsmouth, New Hampshire.  He is also one of the country’s most in-demand experts on sexual misconduct, with a focus on independent schools. We first met David a number of years ago when we served on a panel together.  […]


Most Keynote Speeches are Disasters. Here are 5 Big Ideas to Save Your Talk, Your Sanity, and Your Career on Stage

From Stephen Denny, managing director, Denny Leinberger Strategy, writing in Inc. Magazine: There’s a lot of advice out there about public speaking, and not all of it is great. Having done keynotes and other high stakes presentations for the past two decades in venues from hotel ballrooms to conference centers, boardrooms, the occasional brewery, movie theater, and college lecture […]


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