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What to Do When Your Company Outage Makes Headlines

By Julianna Jacobson, writing for PR News In the last few days, major platforms relying on AWS experienced widespread outages, leaving users locked out, brands scrambling internally and support teams overloaded with frustration they didn’t create but are expected to fix. What happened was bigger than a technical disruption: it was a trust disruption. And when your company […]


The Cracker Barrel Mess Isn’t Over Yet

The online anger over the logo change and calls to oust the CEO were actually turbocharged by bots. Even the green beans are making people mad. Introduction by Allison Girvin, Hennes Communications In today’s digital landscape, a brand crisis can erupt in hours. As Cracker Barrel’s recent logo controversy shows, it can be fueled not […]


Lessons From How Tylenol Is Dealing With Its Latest Reputational Splitting Headache

Introduction by Thom Fladung, Hennes Communications Forty-three years ago, Tylenol and its then-parent company Johnson & Johnson faced an existential crisis: Someone – who has never been caught – tampered with bottles, added poison and people died. The company’s response of immediately pulling 31 million bottles off the shelves and keeping Tylenol off until the […]


In The Wake of Political Violence: What Your Nonprofit Needs to Know

By Laura Dunford for Minnesota Council of Nonprofits As Minnesotans continue to mourn the political assassination of Representative Melissa Hortman and her husband Mark Hortman, as well as the politically motivated attack against Senator John Hoffman and his wife Yvette, Minnesota Council of Nonprofits unequivocally condemns all political violence.  As the White House and congressional […]


When Succession Becomes a Story: Why Communications Can Make or Break Leadership Transitions

CEO transitions are never just internal events — they are moments of truth that can redefine an organization’s reputation in the eyes of every stakeholder. The stakes are immense: investors demand clarity, employees look for reassurance, regulators expect transparency and customers want continuity. When communication is mishandled, uncertainty fills the void, and confidence in leadership […]


The CEO’s Role as Chief Storyteller

In an era of disruption—where geopolitics, generative AI, workplace shifts, and rising stakeholder scrutiny collide, the CEO’s voice has never mattered more. This article argues that leaders can no longer delegate communications to corporate affairs teams alone; instead, they must personally set the tone for the organization, embody its culture and values, and step forward […]


Hat Snatcher’s Statement Is Masterclass in Wrecking Own Rep

By Eric Rose for PRCG | Haggerty LLC There are PR blunders and there are catastrophes so tone-deaf they become case studies for years to come. The Polish millionaire CEO accused of snatching a tennis cap meant for a child at the U.S. Open has secured his place in the latter category. And his scrambling […]


How Not to Handle a Cyberattack: The Worst Crisis Communications Failures

By Meghan Tisinger for SC Media A cyberattack now happens every 11 seconds and chances are, your organization is next. In 2024 alone, more than 3,200 data breaches were publicly reported in the U.S., compromising the information of over 353 million people. These numbers aren’t just staggering, they’re a warning: cybersecurity incidents are no longer […]


Philanthropy’s Trigger Words — and How to Make Your Message Clear

By Matt Watkins for The Chronicle of Philanthropy Polarization isn’t just reshaping national politics. It’s reshaping how nonprofits talk to the people they serve, the partners they need, and the communities they hope to bring together. Every day, strategic plans collapse over a single phrase. Funders and grantees misinterpret each other’s intent. Communications campaigns spark […]


Crisis Communications, Reputation and the Coldplay KissCam Scandal: You Can’t Spin Your Way Out of Bad Behavior

By Bruce Hennes, Hennes Communications When it comes to crisis communications, no amount of spin can repair the damage caused by poor judgment at the top. By now, you’ve probably seen the viral clip. At a Coldplay concert, in front of tens of thousands of fans, the stadium’s KissCam landed on Andy Byron, CEO of […]


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