By Chris Gidez for PRNews Imagine a Jeopardy category titled, “Tired Corporate PR Phrases.” For example, “delivering solid results,” “leverage our strong position,” “people are our greatest asset,” and—perhaps the most infamous corporate cliché of all—”Safety is our top priority.” These phrases have become so over-used as to be worthless. But we continue to see them in […]
Longtime readers of this newsletter know of our ongoing admiration of TV advertisements that tell stories. Recently, we stumbled upon a gem that stands out for its narrative brilliance, telling a compelling story within the brief span of 60 seconds, proving that often it’s not just the facts but the story that resonates. The ad […]
All year long, Coke, Apple, Nike and other large companies spend megabucks to create a 30 or 60-second ad for the Christmas season or the Super Bowl to win the hearts and dollars of consumers. This year, Hennes Communications gives our Top Holiday Tip of the Hat Award to…The Greater Cleveland Regional Sewer District. Just […]
By Thom Fladung, Hennes Communications Whether in-person or virtual, the kids are still in school. For the moment, however, this will be a class for the adults – and class is now in session on how to handle a social media crisis. On a Labor Day Sunday some time ago, the leadership team at a school […]
Our good friend and colleague, Dr. Tony Jaques, is a prolific writer and commentator on risk, issues and crisis management. Based in Melbourne, Australia, he consults and has written three books in the field, also producing his must-read newsletter, Managing Outcomes. Tony’s latest book is titled Ten Things Law School Doesn’t Teach About Crisis Management. Read below to […]
Time Magazine chose Taylor Swift as Person of the Year, offering a jump-off to examine the challenges faced by CEO’s and nonprofit executives in today’s climate of intense consumer activism and digital scrutiny, highlighting how modern boycotts and activism can cause lasting reputational damage to brands, unlike in the past. The article emphasizes the need for […]
By Mark Penn for Harvard Business Review Historically, companies faced crises related to their products, services, or governance. Think Boeing and 737 Max crashes, Chipotle and burritos contaminated with E. coli and Wells Fargo creating millions of fake bank accounts. And historically, these companies’ reputational recovery, as measured by the Harris Poll’s Reputation Quotient, followed […]
By Nicole Schuman for PRNews On the evening of Dec. 10, Kansas City Chiefs quarterback Patrick Mahomes attempted to lead his team to a late-game comeback victory against the Buffalo Bills. It certainly looked like the Bills would suffer another heartbreaking loss as Mahomes launched a pass to tight end Travis Kelce, who lateraled the […]
Need an end-of-the-year CLE? An Attorneys’ Guide To Crisis Communications & The Court Of Public Opinion Monday, December 11 9:00 am – 10:30 am eastern time 1.5 hours of CLE | Online via Zoom only To register, click here Today, with the ubiquity of the internet, the legal battlefield must include the Court of Public […]
By Sean Devlin for Ragan In today’s world, communicators must be prepared for all sorts of crises, whether they’re directly related to company operations or part of our larger society. With the news of the ICBC cybersecurity attack that disrupted treasury trading last week, it’s a prime time for communicators to consider the plans they have […]