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To Market a Crisis Practice, Train the Attorneys in Crisis Communications

Introduction by Bruce Hennes, Hennes Communications In an article originally written for the National Law Review, I drew on James Comey’s observation that lawyers are trained to analyze facts, anticipate how decisions will look under the “brutally unfair” light of hindsight, and, when it matters most, have the courage to say “no” into the noise […]


Why the CEO Must be Seen to Lead in a Crisis

From our friend and colleague, Tony Jaques, Director of Issue Outcomes Pty Ltd. When the Trump administration launched an unprecedented attack on the painkiller Tylenol – known in most of the world as paracetamol – it was a serious product crisis for drugmaker Kenvue, as well as its previous parent. Johnson and Johnson, which spun off its […]


Saying “No” in a Storm: What Lawyers and Crisis Advisors Share

By Bruce Hennes, Hennes Communications Before James Comey headed up the F.B.I., he served as general counsel of Lockheed Martin Corporation. While at Lockheed, he spoke at the National Security Agency about how studying law is similar to the education intelligence analysts receive. “You read a case and decipher…relevant facts, the [outcome] of the case…you are drilled […]


The AI Era Is Here – How Schools Can Communicate About It Intelligently

By Thom Fladung, Hennes Communications “Skate to where the puck is going to be, not where it has been.” — Hockey legend Wayne Gretzky The puck, in this case, is artificial intelligence, or AI as it has become ubiquitously known. Your school probably is using AI or will be soon. Think now about how AI […]


Campbell’s Leaked Audio Spells ‘Mmm! Mmm! Trouble!’

By Thom Weidlich for PRCG | Haggerty LLC When a recording leaked of a Campbell’s Co. executive spewing racist comments and disparaging his company’s products, the soup maker sprang into action and responded with force. It took the matter very seriously. But the episode may also suggest a culture that doesn’t encourage employees to warn […]


Your Inspirational Messaging Is Making People Angry (Here’s What Works Instead)

By Adam Probolsky Most Americans are not trying to get to the “shining city on a hill.” They can’t see “a thousand points of light.” They do not believe it’s morning in America.” But it gets worse, recent national polling shows that just 54% of us have a positive view of capitalism – it’s down […]


7 Questions to Ask Before Hiring a Crisis Communications Firm

Crisis communications is a sub-specialty of the public relations profession that is designed to protect and defend an individual, company, or organization facing a public challenge to its reputation. Crisis communications is aimed at raising awareness of a specific type of threat, the magnitude, outcomes, and specific behaviors to adopt to reduce the threat.           […]


Getting Ahead In The Age Of Rage

By Christine Haughney Dare-Bryan, writing for Provoke Media PR officials offer their greatest wisdom on how to lead through angry times. CHICAGO — There’s no debate that society is living through an “age of rage” — from the murder of health care executives to the polarizing political debates that dominate news headlines. But at Provoke […]


PRovokeGlobal: Inside The Global Phenomenon Of The Chicago Bulls Brand

By Diana Marszalek for PRovokeGlobal CHICAGO — Nearly 30 years after Michael Jordan last played for the Bulls, the team remains one of the most recognizable sports brands in the world, its logo still seen everywhere as proof of lasting appeal. At PRovoke Media’s Global Summit Monday in Chicago, Chicago Bulls VP of communications Patrick […]


The Right Way to Decline a Media Opportunity and Preserve the Relationship

By Ioana Good and Natalie Magierski, writing for Strategies & Voices According to a recent study shared by Cision, “45% of communications leaders identified content creation as a top priority; however, only 33% rate themselves as ‘excellent’ at articulating a compelling brand story.” As communicators and strategists, we understand the importance of telling a story authentically […]


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