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When to Respond on Social Media: Some Rules for the (Frequently Rough) Road

Q. How do I know whether I should respond to a negative social media comment about our organization?  A. We’ve worked with several clients recently that faced the challenge of negative social media posts going viral, attracting thousands of comments and shares and threatening the reputation of the organization involved. Before it reaches that crisis […]


Body Language and Leadership Effectiveness – How to Achieve ‘Executive Presence’

From CommPro, written by Dr. Nick Morgan, Author: Most of us think of charisma, or executive presence, as something mysterious and elusive that certain executives are born with or are trained to achieve in some executive school we haven’t been invited to.  We all know we need that mysterious quality when we’re in front of […]


The End of the Ad World as We Knew It

By Ken Auletta, excerpted in Nieman Reports: While covering the media business for The New Yorker for more than 25 years, Ken Auletta has profiled many of the most important leaders of the Information Age and reported on the disruption roiling the industry. Among his books are “Three Blind Mice: How the TV Networks Lost Their Way” […]


The Audience in the Mind’s Eye: How Journalists Imagine Their Readers

By James G. Robinson, writing for the Columbia Journalism Review: A central irony of the newsroom is that while many journalists’ decisions are made with readers in mind, the audiences for their work often remain unfocused, imagined abstractions, built on long-held assumptions, newsroom folklore, and imperfect inference. This is not particular to journalism. Writing, like […]


Why “Winging It” is Not an Option for Your News Interview

By Howard Fencl, Hennes Communications Very few people are naturally gifted at doing an interview. Our knee-jerk reaction is to just answer a reporter’s questions – or to clam up and hide behind “no comment” because that’s what we’ve seen on TV time and time again. If all you do is answer questions, you have […]


Wayfair Learns the Cost of Doing Business Can Include a Damaged Reputation and Loss of Employee Faith

By Nora Jacobs, Hennes Communications The recent employee protest at home-goods retailer Wayfair involving furniture sales to a company that will outfit a new migrant detention center in Texas has generated national media attention. It also prompted a discussion with one of our clients who is about to embark on a vulnerability audit with us […]


An Independence Day Salute to Our Founding Fathers of Fake News

By Thom Fladung/Hennes Communications This 4th of July, amid the fireworks, hot dogs and parades, let’s remember another grand American tradition: making stuff up. Or, as John Adams noted with delight in his diary in 1769, he’d spent the evening in “a curious employment. Cooking up Paragraphs, Articles, Occurrences etc. – working the political Engine!” […]


A Major League Crisis – and How a TV News Producer Attacked it with a Roll of the Dice

[by Howard Fencl, Hennes Communications] Cleveland’s getting ready for another turn in the national spotlight with the 2019 Major League Baseball All-Star game. There’s a lot of revitalization to show off to national media doing sidebar travelogue pieces on the city. Where else can you find a town celebrating its river’s miraculous recovery 50 years […]


Tactical and Operational Threat Assessment

By Bruce Hennes, CEO, Hennes Communications The scribbled threat on the bathroom mirror.  The cryptic email.  The whispered voicemail.  The strange guy with the backpack.  The employee who’s going to be fired next week…will he or she do something harmful to themselves or others? More often than not, we get calls from potential clients seeking […]


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