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Crisis Management May Mean Having to Say You’re Sorry

Q: My attorney says apologizing will be bad for future litigation – that apologizing means we are liable.  What do you think? A: We often find ourselves wrestling with our client’s attorneys over the phrase “I’m sorry.” Somehow, through the years, attorneys have come to define the phrase “I’m sorry” as meaning “I’m liable. I […]


Fox News Followed The Money In Firing O’Reilly – And Failed Crisis Communications Test

By Thom Fladung, Hennes Communications The axe that hovered for weeks finally fell on Wednesday as 21st Century Fox announced that Bill O’Reilly would not be returning to Fox News Channel, the cable news outlet O’Reilly helped build, in the wake of a string of explosive sexual harassment claims, broken by the New York Times. […]


Why Saying ‘Sorry’ is the Right – and Smart – Thing To Do

[By Thom Fladung, Hennes Communications] Saying “I’m sorry” can pay off – psychologically, because it’s the right thing to do, and literally, because it may get you or your business out of a tough spot while saving money and your reputation. Last month, I wrote about how an organization’s apologies also say a lot about […]


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