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The Not-So-Jolly Aaron Rodgers Controversy’s PR Lessons

Art Solomon writes…

Aaron Rodgers arguably is the best quarterback in the National Football League, but also he is one of many athletes who should attend a PR 101 class.

A basic PR rule that Rodgers broke is never to lie or mislead the media. The Green Bay Packers’ star denies he did. Yet, his statements prove otherwise.

The Rodgers incident began Aug. 26. ‘Are you vaccinated?’ reporters asked the elite athlete. Rodgers told them, “Yeah, I’ve been immunized.” That left the impression he received FDA-approved COVID-19 vaccinations. “There’s guys on the team that haven’t been vaccinated. I think it’s a personal decision. I’m not going to judge those guys,” he added.

Late last month, several members of the Packers tested positive for coronavirus. Media members later reported Rodgers was among them. ‘Is Rodgers vaccinated?’ was the obvious next question.

‘I Did Not Lie’

Confronted last week, Rodgers insists he did not lie in August. He’s given various explanations, including fertility fears, for his decision not to be vaccinated. Rodgers says he’s a “critical thinker,” doesn’t believe in giving in to “woke culture” and decides what is best for his body. The star quarterback says he’s received monoclonal antibodies, ivermectin, zinc, vitamin C and D and HCQ. “I feel pretty incredible,” Rodgers adds.

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