For Businesses Caught in the Crosshairs, Social Media Boycotts Mean More Than a Hill of Beans

By Thom Fladung, Hennes Communications Goya Foods President Bob Unanue recently went to the White House to announce a large donation by his company to food banks across the country – 1 million cans of chickpeas and an additional million pounds of food. With such a quintessential good news story, what could go wrong? Here’s […]