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Not On My Facebook Page: How Smart Companies Deal with Dumb Online Trolls

By Thom Fladung/Hennes Communications The reaction is typical. Watch what happens when a business, organization or news outlet removes a user’s post from a Facebook page, website or comment string. “Censorship!” “You’re violating my free speech rights!” “You’re trashing the First Amendment!” Well, no. None of that has happened. The laws around social media use […]


Q&A: Is telling the truth really always a good idea for crisis communications? I see plenty of people caught up in crises who I don’t think are telling the truth.

Telling the truth is an absolute necessity if you or your organization is caught up in a crisis. First, of course, it’s the morally right thing to do. But if morals aren’t your cup of tea, pragmatically it’s the right thing to do. The truth will come out. And if the truth shows you’ve been […]


With Cybersecurity #1 Feared Threat, Here’s How To Boot Up Your Crisis Communication Plans

By Thom Fladung/Hennes Communications When working with companies and organizations on crisis communication plans, we ask a simple question to the leadership team: What keeps you up at night? The #1 answer for businesses across the world is becoming clear: cybersecurity. Infosecurity Magazine, citing the 11th Annual Survey of Emerging Risks involving 200 risk managers […]


Lessons From a School on Handling Social Media Crises

By Thom Fladung/Hennes Communications Whether in-person or virtual, the kids are still in school.  For the moment, however, this will be a class for the adults – and class is now in session on how to handle a social media crisis. On a Labor Day Sunday some time ago, the leadership team at a school […]


Facebook Adopts ‘Community Standards’ – Have You?

[By Thom Fladung/Hennes Communications] Facebook recently revealed what content it’s going to allow its users to post – and what’s not allowed. If you have social media channels like a Facebook page that invites comments or a website or some other digital platform where people can comment, you should do the same. The Bay Area […]


Bot or Not? The Answer Can Help Your Crisis Communications Response – and Protect Your Reputation.

[By Thom Fladung/Hennes Communications] Talk to a bot lately? If you’re on Twitter, chances are decent you have. Bots are automated accounts that have proliferated in social media networks, particularly Twitter and Instagram. They appear to be real people. “They come in all shapes and sizes, and they are borderline perfect,” a story in Forbes […]


Crisis Management and Your Reputation in the Supercharged Era of “Confirmation Bias”

[By Howard Fencl and Thom Fladung, Hennes Communications] It’s a nightmare scenario in every organization’s 21st century communications plan: Your reputation is under attack and it’s all playing out on Facebook, Twitter and other sites. Social media trolls light a digital wildfire, igniting a massive, cascading misinformation campaign about your business. Rumors, false accusations and outright […]


Can Chipotle’s Reputation Management Strategy Save the Brand?

From ContentStandard: A string of food contaminations in its restaurants has put Chipotle in a desperate situation. Its sales in the final quarter of 2015 dropped by nearly 15 percent, and its stock is currently below $460 after an all-time high of $758 just a few months earlier. To try and correct its course, the […]


How to Deal with Negative Facebook Comments

From SocialTimes: An unfortunate reality for page administrators on Facebook is the need to deal with negative comments, but deleting those comments or disabling them altogether is a mistake. Social analytics and reporting firm Locowise shared a guide to dealing with negative comments, saying that the positives of leaving comments enabled on Facebook pages still […]


Crisis Management – How to Appear Confident & Self-Assured, Even When You’re Not

Stereotypes are tough to challenge or break.  Whether you’re an entrepreneur, executive director, school superintendent, hospital administrator, businessperson, consultant or one of a thousand other job titles, the usual, and unfortunate, model of gravitas and accomplishment is the 60-year-old, gray-haired male.  Especially when it “hits the fan,” clients look for both the familiar, the trustworthy – […]


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