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3 Traits Successful Entrepreneurs Rely On During Times of Crisis

By Nick Sonnenberg for Inc.

It’s no secret that we’re currently facing the possibility of an economic downturn. And the reality is that business leaders need to be resilient if they want to make it through unscathed. There are plenty of ways to prepare for situations like these, but shifting your mindset can be just as powerful as any business tactic.

Steve Sims, an entrepreneur, and author whose path to success is both unconventional and fascinating, is a master of resilient thinking. He has been able to find success in the most unlikely places and is known for making the impossible possible–either through brilliant thinking or sheer boldness, depending on your perspective.

In his new book, Go For Stupid: The Art of Achieving Ridiculous Goals, he outlines the three common mindset traits that all successful people he’s encountered have. They’re all focused around resiliency, so whether you need to prepare for an economic downturn or you simply want to become a better business leader, I’d highly recommend you read closely–and start shifting your thinking.


Every entrepreneur knows that business is all about relationships–whether it’s with your employees, customers, suppliers, or other stakeholders. This is how trust and loyalty are born and, by extension, how money is made. But in times of crisis, these relationships will be tested (which is often when you’ll need them most).

To build more resilient relationships, Sims suggests seeking out people with shared “values, standards, commitments, and beliefs” for a stronger and more fruitful connection.

Smart leaders partner with others who share their cultural values to achieve success. If your relationships are purely financially driven, your connection will be severely limited. When there’s no shared understanding of values and beliefs, conflicts are bound to occur. This is why leaders should value relationships even when money isn’t involved, and recognize that they can improve in areas where they are lacking with the right support.

Leaders also have the opportunity to create a culture with a shared set of values, beliefs, and goals to unite their team. As Sims notes, when leaders prioritize relationships and culture, they can bring together people who have different skill sets and strengths to achieve great things. A shared culture provides a common language and framework that allows for effective collaboration, even when team members have different areas of expertise.

Moral of the story? The people who you share values, standards, commitments, and beliefs with will always be your strongest connections. Seek them out and prioritize them, even when money isn’t involved.  For more, click here.

Image by Daniela Carvalho Dani from Pixabay

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