Communicating During a Crisis

Your firm or agency is in trouble…your CFO has been arrested…hackers compromise confidential data… your product is recalled…  a tank of toxic chemicals leaked and the plume is spreading…the pressure is on…the camera crew is at the door….

When it happens to you, your business or your agency, how will you tell your employees? Your customers and vendors? What will you say to your neighbors and local elected officials?

Hennes Paynter Communications has handled scores of crises for organizations of all types, including product recalls; health, safety and environmental concerns; financial and corporate controversies; internet attacks and workplace issues.

We can help you develop the appropriate strategy for responding to any crisis, large or small. We’ll work with you to develop appropriate messages and then help you put a strategy in place. We’ll help you identify the best methods to get the word out – web postings, text messages, emails, letters, phone calls, social media, and traditional media. And then we’ll help you monitor reaction and respond appropriately.

Hennes Paynter’s Crisis Comm SWAT Team is also adept at media relations. We can help you manage your interactions with the media both proactively and reactively.

A Special Note About Online Reputation Management

Derogatory comments - especially those that are untrue and inflammatory - on the internet can quickly damage your reputation and that of your organization.  Hennes Paynter Communications can work with you to minimize the damage using legitimate web and social media-oriented methodologies that are straight-forward, transparent and do not run afoul of Google.